Facebook Digital Outreach Ad Helps Grieving Child Find God

Grieving child finds God on Facebook

All around the world there are people who are struggling, who are grieving, who need to know there is a God who loves them and has a wonderful plan for their life. But how can you reach them? You might feel powerless to solve such a big problem, but God can do amazing things through you if you will take a chance.

A recent video from Indigitous and the Great Commission Movement of Ghana shared the story of a woman named Comfort. Growing up, Comfort was very close to her father and was devastated when he died. “I wouldn’t say I knew God very well. I had heard of him. He exists, He is love, He is all sort of things. But all I knew is how I was in pain and God could stop or prevent death,” Comfort says. Since God was able to prevent her father from dying and did not, “I didn’t really feel that He cared that much,” she says.

Comfort went through a season of mourning. She searched for answers to the emptiness she felt inside but found none. Then one day a paid ad on Facebook saying “God loves you” changed her life. Make sure you watch the video.

From ad click to disciple

Clicking on the ad led Comfort to an evangelistic website, where she eventually started chatting with an online mentor. Over time, things changed for Comfort. “Gradually, I began to feel that God was indeed with me and I would feel an overwhelming presence of love,” she says.

Some time later, Comfort attended an Indigitous # conference in Accra, where she learned how to use digital strategies to make Jesus known and raise up multiplying disciples. During one of the workshops, it occurred to her: this is how she had come to know God. The outreach strategies being taught at the Indigitous conference were the same that had been used to reach her. “This inspired me and I knew I had to be a part of this Indigitous community,” Comfort says.

You have a part to play

Comfort’s story is a testimony of what God can do through online mentors and simple social media strategies. If you have a phone, you can share your faith.

Online mentors walk alongside people on their spiritual journey, letting them know that they are loved, and ultimately sharing the Gospel when appropriate. Any Christian with access to email can do it, and as a mentor, you can make a profound impact for Christ.

And while Comfort responded to a paid Facebook ad, you don’t need a marketing budget to make a difference online. No matter how large or how small your following, there are at least a few people in your sphere of influence on social media. How you interact with those people, how you love them, care for them, and engage them can have an eternal impact.

“It’s been amazing being in the capacity now to help others to come know the Lord, to feel cared for, to feel loved through the mobile phone, through technology, through social media,” Comfort says. Like Comfort, you have that same opportunity. Will you take a step of faith?